Hi, I'm Matt
I specialize in SEO/GEO strategy, product marketing and organic growth. Currently building at Rudderstack and advising SportScienceLab.
What I Do
Delivering comprehensive digital solutions tailored to your needs
Generative Engine Optimization (GEO)
Staying ahead of search evolution is paramount. I use my own custom built tools as well as leading understanding of LLM citation factors to uncover high impact opportunities.
Programmatic SEO (pSEO)
I helped built programmatic SEO strategies at Celigo in 2018, long before modern LLMs. Using custom PHP templates and early ai tools to help scale content. Now, I create programmatic SEO strategies that drive millions in revenue without the drop off you often see.
Product-led SEO and PLG
Product Led SEO in a PLG setting is extremely under utilized in modern SaaS GTM. I turn your product into a high intent, use-case growth engine by leveraging my content, SEO and product marketing background.
Organic Growth
Building sustainable growth strategies that drive long-term results through data-driven optimization and strategic content.
Product Marketing
Strategic positioning and messaging that connects products with target audiences, driving adoption and market success through data-driven insights.
Content/Editorial Strategy
Crafting cohesive content strategies that align with business goals, combining editorial excellence with SEO best practices to build authority.
From B2B SaaS to Elite Sports Training
Open to consulting
Get in Touch
Let's discuss your next project